November 11, 2014
New York Times
The F.D.A.’s nonbinding advisory opinion states that “natural” means “nothing artificial or synthetic (including colors regardless of source)” or anything in the product that “would not normally be there,” but this opinion cannot be legally enforced. (Crystal Light Natural Lemonade, for instance, has artificial color but no lemon in its ingredients.)
Still, many Americans remain confused about foods that are marketed as “natural” products.
Should the F.D.A. define “natural”?